Privacy Policy

Last Updated: October 8, 2025

1. Who We Are

Mercer Productions LLC (“we,” “us,” or “our”), doing business as Bookseedlings, operates the website bookseedlings.com (the “Site”). We are dedicated to providing a curated selection of high-quality books. This Privacy Policy describes how we collect, use, disclose, and safeguard your personal information when you visit our Site. Your privacy is of the utmost importance to us.

2. Information We Collect

We collect information that you provide directly to us, as well as information automatically when you use our Site.

A. Personal Information You Provide:

We collect personal information when you voluntarily interact with our Site, such as when placing an order, subscribing to our newsletter, or contacting customer service. This information includes:

  • Contact Information: Your full name, email address, mailing/shipping address, and phone number.

  • Payment Information: Your payment card details are required to process orders. This information is provided directly to our third-party payment processors (Stripe and PayPal) and is never stored on our servers.

B. Information Collected Automatically:

When you access the Site, we may automatically collect certain information about your device and browsing activity. This includes:

  • Device and Usage Information: Your IP address, browser type, operating system, pages you visited, and the dates/times of your visits.

  • Cookies and Tracking Technologies: We use “cookies” and similar tracking technologies to enhance your experience, analyze site traffic, and for advertising purposes. Cookies are small data files stored on your device. You can instruct your browser to refuse all cookies, but some parts of our Site may not function properly without them.

3. How We Use Your Information

We use the information we collect for various business purposes, including:

  • To Fulfill Your Orders: To process your payments, arrange for shipping, and provide you with order confirmations and updates.

  • To Provide Customer Support: To respond to your inquiries, questions, and comments.

  • To Improve Our Site: To understand how our users interact with the Site so we can improve its design, features, and product offerings.

  • For Marketing Purposes: With your consent, we may send you emails about new products, promotions, and other news. You can opt-out of these communications at any time by clicking the “unsubscribe” link in the email.

4. Data Sharing and Disclosure

We are committed to not selling your personal information in the traditional sense. However, we may share your information with third parties in the following situations:

  • With Service Providers: We share information with third-party vendors who perform services for us, such as payment processors (Stripe, PayPal) and shipping carriers (USPS).

  • For Legal Reasons: We may disclose your information if required to do so by law or in response to valid requests by public authorities.

  • Advertising and Analytics Partners: We may share device and usage data with third-party partners for analytics and to deliver personalized advertising. Under California law, this sharing may be considered a “sale” or “share” of personal information. You have the right to opt-out of this sharing.

5. Your Rights and Choices (California Residents)

Under the California Consumer Privacy Act (CCPA) as amended by the CPRA, you have specific rights regarding your personal information.

  • Your California Privacy Rights: You have the right to know what personal information is collected, to delete your personal information, to correct inaccurate information, and to opt-out of the “sale” or “sharing” of your personal information.

  • How to Exercise Your Rights: To exercise any of these rights, please contact us at [email protected]. For specific instructions on how to opt-out of the sale or sharing of your data, please visit our dedicated Do Not Sell My Personal Information page.

6. Data Security

We implement commercially reasonable security measures to protect your personal information. All sensitive data, such as payment information, is encrypted during transmission using Secure Socket Layer (SSL) technology.

7. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this policy, including to process your orders and to comply with our legal and accounting obligations.

8. Children’s Privacy

Our Site is not intended for use by children under the age of 13. We do not knowingly collect personal information from children under 13. If we become aware that we have collected such information, we will take steps to delete it.

9. International Data Transfers

Our business is located in the United States. If you are visiting our Site from outside the U.S., please be aware that your information will be transferred to, stored, and processed in the United States. By using our Site, you consent to this transfer.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new policy on this page and updating the “Last Updated” date at the top.

11. Contact Us

If you have any questions or concerns about this Privacy Policy, please contact us:

Company Name: Mercer Productions LLC

Company Number: B20250129183

Business Address: 416 S Spring St, Suite 405, Los Angeles, CA 90013, United States

Email: [email protected]

Phone: +1 (323) 694-5582

Contact Form: Click here

Hours of Operation: Our dedicated support team is available Monday through Friday, from 8:00 AM to 6:00 PM Pacific Time (PT).

Service Commitment: We are committed to responding to all inquiries promptly, typically within 1 business day.