Talking Tobacco: Interpersonal Organizational and Mediated Messages

Despite the widely recognized toll of tobacco and increasing action to curb tobacco use (e.g., increased excise taxes, smoking bans), smoking continues. Numerous messages about tobacco, smoking, and health circulate throughout society, but in spite of the prevalence of such messages and the importance of how they are constructed and interpreted, too little communication research has been dedicated to understanding and assessing tobacco-related messages. Talking Tobacco addresses the shortcoming. Featuring the work of top communication scholars, the volume advances theoretical knowledge, reviews state-of-the-art research, and shares new findings and insights on a variety of tobacco-related areas ranging from tobacco control efforts to corporate representations.Additional ISBNs9781433114441, 9781453912263, 1433114445, 1453912266, 9781433114434, 1433114437Talking Tobacco: Interpersonal, Organizational, and Mediated Messages 1st Edition and published by Peter Lang Inc., International Academic Publishers. ISBNs for Talking Tobacco are 9781454193951, 1454193956 and the print ISBNs are 9781433114441, 1433114445. Additional ISBNs include 1433114437, 1433114445, 1453912266, 9781433114434, 9781433114441, 9781453912263.