Digital Business

Written in an engaging and informative style, Digital Business and E-Commerce Management will give you the knowledge and skills to be able to handle the speed of change faced by organisations in the digital world. In this edition of the book, Chaffey, Hemphill and Edmundson-Bird bring together the most recent academic and practitioner thinking, covering all aspects of digital business including strategy, digital comms and transformation. Additional ISBNs9781292183688, 1292183683Digital Business 7th Edition by Dave Chaffey; Tanya Hemphill; David Edmundson-Bird and Publisher Pearson (Intl). ISBN: 9781292193359, 1292193352. The print version of this textbook is ISBN: 9781292193335, 1292193336.