Design in Motion: Applying Design Principles to Filmmaking

Design in MotionApplying Design Principles to FilmmakingWith an abundance of information on how to create motion graphics already available, Design in Motion focuses on the why of moving image and less about the how. By unpacking the reasons behind screen designer’s production choices, each chapter deconstructs examples of motion graphics by drawing on case studies of both familiar examples from contemporary cinema and unseen work from postgraduate motion graphic designers. It examines the value of image, text, motion, camera and transitions, explaining in detail why some methods work, while others fail. Whether you work in info-graphics, documentary or design, this book is structured to follow the production process and, together with its multimedia companion website, will be a by-your-side companion to guide you through your next project.Additional ISBNs9781350109551, 9781350025547Design in Motion: Applying Design Principles to Filmmaking 1st Edition is written by Penny Hilton and published by Bloomsbury Academic. ISBNs for Design in Motion are 9781350025530, 1350025534 and the print ISBNs are 9781350025516, 1350025518. Additional ISBNs include 9781350109551, 9781350025547.