Technology has enabled a new age of entrepreneurship as entrepreneurs find digital tools that enable new ventures to exploit commercial opportunities around the world. This textbook provides students with expert guidance on using technology platforms to start new ventures.With an award-winning approach, the author guides readers through the process of a lean startup, taking a ‘digital first’ approach to entrepreneurship. Students using the book will emerge with enhanced understanding of different digital business models, analytical skills for digital ventures, and the confidence to move from prototype to product.Online resources such as slides, a sample syllabus, and exercises encourage the classroom to become an interactive and dynamic space. To access these resources, please visit https://www.learndigitalentrepreneurship.com/Product details Simultaneous Publisher: Routledge; 1 edition (February 11, 2019) Publication Date: February 11, 2019
Digital Entrepreneurship
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Technology has enabled a new age of entrepreneurship as entrepreneurs find digital tools that enable new ventures to exploit commercial opportunities around the world. This textbook provides students with expert guidance on using technology platforms to start new ventures. With an award-winning approach, the author guides readers through the process of a lean startup, taking a”digital first”� approach to entrepreneurship. Students using the book will emerge with enhanced understanding of different digital business models, analytical skills for digital ventures, and the confidence to move from prototype to product. Online resources such as slides, a sample syllabus, and exercises encourage the classroom to become an interactive and dynamic space. To access these resources, please visit https://www.learndigitalentrepreneurship.com/ Additional ISBNs1138583677, 0429506562, 1138583693, 9781138583672, 9780429506567, 9781138583696Digital Entrepreneurship 1st Edition is written by Jonathan P. Allen and published by Routledge. ISBNs for Digital Entrepreneurship are 9780429014697, 0429014694 and the print ISBNs are 9781138583672, 1138583677. Additional ISBNs include 1138583677, 0429506562, 1138583693, 9781138583672, 9780429506567, 9781138583696.
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