Launching New Ventures An Entrepreneurial Approach 7th by Kathleen R. AllenBy: Kathleen R. AllenPublisher: Cengage LearningPrint ISBN: 9781337331982, 1337331988other ISBN: 9781305445710, 1305445716Edition: 7thCopyright year: 2016LAUNCHING NEW VENTURES, 7e provides tomorrow?s entrepreneurs with the tools to launch a successful new business in a global marketplace. The text follows the logical development process: from initial idea, to developing and testing a business model, to designing a business and preparing for growth. The seventh edition represents the most current thoughts, ideas, and practices in the field of entrepreneurship.Additional ISBNs9781305447219, 9781305102507
Launching New Ventures An Entrepreneurial Approach 7th by Kathleen R. Allen
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