Strategic Management: Text and Cases , Eleventh edition, written by authors Dess, Mc Namara, Eisner, and Sauerwald continues its tradition of being readable, relevant, and rigorous.Its engaging writing style minimizes jargon to maximize readability. It provides examples from management practice and societal themes including environmental sustainability, ethics, globalization, entrepreneurship, and data analytics to make the content relevant. It draws on the latest research by management scholars and insights from executives to balance accessibility with rigor. They provide separate chapters on the role of intellectual assets in value creation (Ch. 4), entrepreneurial strategy and competitive dynamics (Ch. 8), and fostering entrepreneurship in established organizations (Ch. 12). This version includes all the text and 38 cases.Strategic Management: Text and Cases 11th Edition is written by Gregory Dess and published by Mc Graw-Hill Higher Education. ISBNs for Strategic Management: Text and Cases are 9781266005978, 1266005978 and the print ISBNs are 9781264124329, 1264124325. Additional ISBNs include 9781266002274, 9781264655151, 9781264656851.
Strategic Management: Text and Cases, 11th Edition
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